Not a brand, a way of life!

Lionmode - A goal brought to life!

I started this journey of gym ownership and building my own brand 15 years ago.
When I was young, I was overweight and as a teenager fitness and sport for me was an outlet for frustration, it was a motivation to achieve a certain look I had always wanted and create a career for myself and be able to give back to my family and community if i succeeded.
Later, In my competitive career, I achieved a lot of really cool things, but nothing close to what I have achieved in owning gyms and building my own brand. We have helped over 10,000 people get fitter, lose weight, increase their health and confidence, meet new friends, I have seen multiple people meet their current husbands and wives in my gyms and new kids be born and brought into the gyms and even start training in the classes!
(Not to mention about 9000000 dogs!)
Being able to be a part of this journey and have these events play out in the gyms I am involved in eclipses any achievements I ever made in my sporting career, this is what drives me and what I want to cultivate and share with the world. If this resonates with what you want in your fitness journey then I would love to hear from you!

- Dean
Founder